Listings & Marketing
The open-house promo kit: flyer copy, posts and reminders from one prompt
Open-house marketing is five small pieces of writing, always the same five. Write the facts block once and generate all of them.
The facts block
Address, date, hours, price, beds/baths/sq ft, parking note, one standout feature, RSVP or just-show-up. Paste it into your tool and ask for each piece in turn.
The five pieces
- Flyer headline + 60 words — feature-led, not adjective-led.
- Announcement post — three days out, with the best exterior photo.
- Morning-of post — shorter, with hours and parking.
- Reminder text to registered leads — under 40 words, one link, no hype.
- Thank-you message — written before the event, sent within two hours after, while the house is still in their heads.
Writing the thank-you in advance is the step everyone skips and the one that converts — after the open house you're tired, and tired agents don't follow up.